Kujambula ndi, mwa zida zonse zopangira, zomwe zimapezeka paliponse komanso zosawoneka. Ndilo gawo lofunikira kwambiri pakupanga tanthauzo ndipo limagwirizana kwambiri ndi kalembedwe ka chilankhulo. Popeza raison d’être yake ndikumanga kwa mauthenga muzochitika zosiyanasiyana komanso zochiritsira, ma toni ndi zokometsera zomwe titha kujambula ndi typography ziyenera kukhala zopanda malire. Choncho ndikofunikira kudziwa kuti mitundu yosiyanasiyana, kusiyanitsa pakati pa mitundu yosiyanasiyana, mamvekedwe ndi mphamvu zake kuti ntchito yake ikhale yolondola komanso imalimbikitsa owerenga. –Teresa Schultz [10-10, 2016]